Google Ads / PPC

Overview

Paid search puts your business in front of people at the moment they are looking for what you sell. It is the quickest way to generate enquiries, provided the campaigns are structured and tracked properly.

We research keywords, write the ads, build landing pages where needed and set up conversion tracking, then manage bids and budgets against what matters: cost per lead and lead quality.

What is included

Keyword and competitor research
Search, display, video and remarketing campaigns
Ad copy and extensions
Landing page recommendations
Conversion tracking setup
Regular optimisation and clear reports

What you get

01Enquiries from people already searching
02Spend focused on keywords that convert
03Clear numbers on what each lead costs

Common questions

01How much should I spend on ads?

It depends on your market and goals. We suggest a starting budget after researching keyword costs in your category, and adjust it based on results.

02Will I own the ad account?

We recommend running campaigns in an account you own, so your data and history always stay with you.

Working Process

Three clear steps from first call to measurable results

01

Discovery

We learn your business, audience, competitors and goals.
02

Strategy & Planning

We set priorities, channels, scope and a clear timeline.
03

Execution & Growth

We build, launch, measure results and keep improving.